Project 1: Portfolio Website (Personal Project)

Description:
This portfolio website was created to practice website development and digital marketing fundamentals.

Work Done:

  • Domain & subdomain setup

  • WordPress installation & configuration

  • Website page creation and structure

  • Search Engine Optimization

Tools Used:

  • WordPress

  • Canva

Project 2: Image Ad Creatives (Internship Work)

Description:
Designed image ad creatives as part of my internship at Get Massive Sales.

Work Done:

  • Created promotional ad visuals

  • Focused on brand consistency and clarity

  • Designed creatives optimized for ads

Image Ad Creatives

AI Photoshoots

Project 3: Landing Page for Dr. Padmini Panigrahi

Description

I designed and structured a landing page for Dr. Padmini with the goal of generating  inquiries and presenting services in a clear and user-friendly way.

This landing page was designed with a mobile-first approach, keeping in mind that most users access healthcare services through mobile devices.

The layout and content were optimized to provide a smooth user experience on mobile screens, which is the primary traffic source for such landing pages.

 What I Worked On

  • Landing page structure and layout

  • Content flow (headline, services, CTA)

  • Section-wise design for better readability

  • Basic conversion-focused elements

    Tool Used

  • Flexifunnel

     Purpose

    This project was created to practice landing page design, content structuring, and conversion-focused layouts.

View Project

Best viewed on mobile

Project 4: Social Media Content Planning- Digital Marketing Tips

Description

I created a 7-day social media content plan for a digital marketing tips page.The planning focused on content variety, audience education, and consistency.

Tools Used

  • Google Sheets
  • Instagram(Planning)

Project 5: Hashtag Research- Digital Marketing Tips

Description

I researched hashtags using Instagram search and competitor analysis to identify relevant niche , medium, and broad hashtags for better reach and visibility.

Project 6: Competitor Analysis

Description

I analysed leading Instagram pages that share digital marketing content, tips, and educational material to understand their content strategy, formatting, and audience engagement.

The analysis included:

  • @marketingmind.in (~1.5M followers) – trend-based marketing tips and high-engagement Reels.

  • @hubspot (~645K followers) – educational posts and carousels focused on marketing knowledge.

  • @semrush (~169K followers) – SEO and marketing tool insights useful for marketers.

  • @digital_scholar (~129K followers ) – mix of educational reels and posts. 

This helped me identify effective formats like Reels, Carousels, and educational tips that perform well in the digital marketing niche.

“Analysis showed that accounts using Reels + educational carousels tend to attract more followers and engagement in digital marketing niche.”

 

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